Truda aims to be the best snack maker in Africa. We want people to see our name and trust us to make a delightful snack that is fresh and tasty. We know this isn’t easy and that at times we won’t get it right, but with the feedback and support from our customers it can be done and we’ll never stop trying our best.
We are excited about our increased involvement with the UKZN Impi rugby team and the young men whose lives are touched forever by an opportunity to gain a qualification and grow in life. We offer assistance to any staff who are eager to progress themselves, and one exemplary story of this is Percy, who joined Truda as an apprentice electrician and is now running our Pietermaritzburg factory. Stories like this make us happy.
We know how popular Truda snacks are in the present day areas we supply – KZN, Eastern Cape, Western Cape and starting in Gauteng – and this is why we are constantly looking at ways to expand our distribution to the whole of SA. And hopefully one day we become an ‘across Africa’ snack brand!